If you thought the trend of downing “cognitive enhancing” drugs was restricted to college kids popping Adderall before their biochemistry final, reconsider that thought. An Adderall-esque drug class called best brain memory pills has taken off among a definite Silicon Valley set, in accordance with this Fusion article.
Programmers claim nootropics can increase productivity and concentrate but aren’t as intense as prescription psychostimulants. Users will make their particular nootropics with powders purchased online or in supplement stores, or they may buy “stacks,” or pre-made doses, designed to produce specific effects.
Nootropics have been popular considering that the 1970s, but apparently the Silicon Valley “biohacking” movement–where workaholic techies attempt to optimize their bodies and basic functions, like eating, for optimum productivity–has given these so-called brain enhancers a fresh life. As Fusion notes, “the nootropics community is surprisingly large and involved,” with several online forums offering recipes and data on users’ drugs of choice.
To become clear, the FDA fails to approve most nootropics as brain enhancers, though many compounds within these drugs have been approved as vitamin supplements. The author of the Fusion piece, Kevin Roose, admits he has been taking nootropics on / off for any month, yet he isn’t totally sure they may be working. Nonetheless, even without getting scientific proved, these drugs have grown to be a cottage industry, which includes nootropics-based startups like truBrain, Nootrobrain, Nootro, and Nootrobox.
Nootrobox was started by Geoffrey Woo, a Stanford computer science graduate, and makes a stack called RISE. For $29 (plus shipping) the purchaser gets 30 capsules, each containing 350 mg of bacopa monnieri powder (a medicinal herb that is certainly commonly located in South Asia), 100 mg of L-theanine (an amino seen in green tea), and 50 mg of caffeine (in regards to the amount in a can of Diet Coke). Based on Fusion, the corporation is “selling ‘five figures’ worth of cognitive supplements 75dexjpky to customers including top Silicon Valley executives and Hollywood moguls.”
Whilst the article quotes several individuals–from a financial analyst to some software engineer–who state they have experienced success using nootropics, the scientific research on its long-term effects remains thin. To believers, these drugs are merely an alternative for any stimulant that is certainly already in widespread use: caffeine. But Silicon Valley being what it is, even something as mundane as caffeine is ripe for “disruption.”